Single-Use Coupons: A Multi-Pronged Strategy for Each Phase of the Customer Journey

Single-Use Coupons: A Multi-Pronged Strategy for Each Phase of the Customer Journey

ByThe Circular Economy Team

A savvy marketer can select a solution that enables her to launch personalized promotions that perfectly suit a target customer for a given phase. For example, an offer designed to acquire new customers should differ from the one that goes out with a view to retaining lapsed customers or further…

5 Things Big Brands Can Do To Eliminate Single-Use Plastics from Their Supply Chains – Spend Matters UK/Europe Spend Matters UK/Europe

5 Things Big Brands Can Do To Eliminate Single-Use Plastics from Their Supply Chains – Spend Matters UK/Europe Spend Matters UK/Europe

ByThe Circular Economy Team

Please welcome this post from Daniel Ball, Business Development Director, Wax Digital Plastic use and pollution remain a key environmental issue for businesses and supply chains all over the world.……