Chipotle’s New Sustainability Feature Tracks Your “Foodprint”

, Chipotle’s New Sustainability Feature Tracks Your “Foodprint”, The Circular Economy
In an industry first, Chipotle has launched a new sustainability impact tracker. Dubbed “Real Foodprint”, the digital tool, which is built into the Chipotle app, offers insights into the full impact of your order.  Using data sourced from research partner HowGood, Real Foodprint allows customers to see the environmental impact of their order based on five metrics: carbon, water saved, improved soil health, organic land supported, and antibiotics avoided.

Read the full article at: www.borndigital.com

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