ASICS turns 5 tonnes of recycled textile waste into ‘Earth Day’ running shoe
A new collection of environmentally sustainable footwear and apparel has been launched by ASICS using new circular processes. The new ‘Earth Day Pack’ is the ASICS brand’s most planet-friendly cross-category collection to date, it says, having been created using a circular manufacturing approach that saw around 5 tonnes of textile waste, the equivalent of 25,000 t-shirts, recycled into new shoes. The pack includes products from across ASICS running, court, and Sportstyle ranges, including sports and running shoes, as well as a wide range of clothing. And all footwear feature a specially created sunflower icon symbolising the brand’s commitment to preserving the planet for future generations’, ASICS says.
Read the full article at: www.circularonline.co.uk
