Call to place additional charges on single-use cups

All business models involve suppliers and customers. A linear business model focuses exclusively on these two sets of stakeholders. With this framework in mind, neither the origin of supplied materials nor the post-consumption waste of said materials is regarded. Thus, the nature of the linear business model is purely transactional. It does not aim to create value for stakeholders and businesses further down the value chain (i.e. recyclers, repair shops, collectors), nor does it consider the impact on the natural environment.

Mary Creagh, chair of the House of Commons environmental audit committee, has said sustainability should be top of the fashion industry’s agenda, and a fundamental requirement for business….

Maxine Perella explores what it is, which countries are leading on it and how it could propel us closer to a circular economy…