Everlane’s Bluesign Partnership Tackles Textile Sustainability

With everyone getting ready for the summer, Everlane has launched its first-ever swimwear collection. The popular eco-friendly clothing brand has unveiled a line of premium-quality swimwear made from recycled fabric.
Everlane’s CEO Kimberley Smith told Elle that the brand had been working on the swimwear line since 2018, but didn’t want to “compromise on the quality or the environmental impact.”

Sustainability is one of the most important issues facing businesses and consumers in the 21st century. The global population is growing, which means there is an increasing demand for resources — many of which are being depleted at an alarming rate.  It’s clear that we need to find a way to sustain our growth while preserving our environment. Fortunately, many businesses have already begun implementing sustainable practices, which can help reduce waste while strengthening their brand reputation.  Some common corporate sustainability goals include reducing emissions, eliminating single-use plastics and improving energy efficiency. However, achieving these goals can be difficult, especially when you consider the size and complexity of most organizations. That’s why technology has been so instrumental in helping businesses improve their sustainability record.