Not all monsters are bad, at last those by design that carry an environmental message aimed at kids. Wild Republic, an international toy company committed to the development of high quality plush and toys that nurture children and encourage a love of nature, introduces Monsterkins, “a ground-breaking, new eco-friendly plush line just in time for Earth Day.” “Created for the Earth by the Earth”, Monsterkins are sustainably made and arrive with a en eco-friendly backstory: the monsters eat discarded plastic water bottles. As part of the company’s greater social initiative, Promise to the Planet, a portion of the proceeds from the new line will support animal rescue. “It was important for us to develop a fun and innovative plush line like Monsterkins made from 100% recycled water bottles, and that also helps to educate our children about the importance of improving our planet,” says Vishnu Chandran, president of Wild Republic. “The fun story behind the line engages children to learn more about our planet, different ecosystems, and the importance of conserving and respecting our planet.