‘Sustainable materials and products’ are the new black in fashion. Commitment is high with fashion brands from large to small and new to iconic, all are focusing on improving their sustainability like never before. When it comes to environmental sustainability in the fashion textile space, raw materials have been one of, if not the, most significant focus areas. Generally speaking, the industry has used the same raw materials for generations: t. Their environmental burdens that these materials bear are major contributors to global climate change, natural resource depletion, and biodiversity loss – to name a few among a long list of concerning effects. Therefore, there’s a dire need for the next generation of textile materials, and that calls for innovation. “Going for all of these challenges, we need actually innovation.” – An interviewee