What Is Mass Balance and How Can It Help Us Transition to a Circular Economy?
As an industry, we are beginning to understand that the sourcing of sustainable materials and traceability go hand in hand. Without traceability, you cannot truly advance sustainability, and in turn, create a more circular economy. Take food as an example. You can walk into any supermarket and buy a product labelled to show it has been produced ethically and sustainably. If you really wanted, you could even call the manufacturer. This is highly beneficial to both producer and consumer, with the producer able to prove their sustainable credentials to those consumers seeking sustainable products.
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