Colgate to open source recyclable toothpaste tube tech
Colgate-Palmolive has begun the switch to a first-of-its-kind recyclable toothpaste tube and will share the technology. The company’s Tom’s of Maine has unveiled the first tube recognized by the Association of Plastic Recyclers. The brand will debut the tube for its Antiplaque & Whitening toothpaste and complete the switch across all of its toothpastes in 2020, when the Colgate brand will initiate the transition in Europe and North America. The company will complete modifications to tube-making equipment at more than a dozen of its facilities worldwide by 2025 and will share the innovative technology freely with its competitors in a bid to up recycling rates for ‘one of the most widely used forms of plastic packaging’.